For this year’s Mid-Autumn Festival, FLINT WALK partnered with Kweichow Moutai on a synchronized showcase across landmark naked-eye 3D screens in major Chinese cities. The project combines a traditional holiday with large-scale digital display, presenting one of China’s most recognizable cultural symbols in a new light.At the center is the idea of a “full cup” — a metaphor for reunion and shared celebration. Scaled across the screens, it turns Mid-Autumn sentiment into a public form, shared across cities.